Le Lézard
Subjects: PER, WOM, MAT

Foria Announces New Executive Team To Lead Brand Growth


The plant-based sexual wellness brand welcomes a new Chief Marketing Officer and announces internal role changes

LOS ANGELES, Oct. 24, 2022  /PRNewswire-PRWeb/ -- This week, Jon Brandon, CEO & Co-Founder of plant-based sexual wellness company Foria, is excited to introduce a new executive team, strategically assembled to fuel the next phase of the company's growth. Foria welcomes Liz Dolinski as Chief Marketing Officer who will work alongside Gemma DePalma (newly promoted to Chief Operating Officer).

The new executive team will lead the brand's next chapter of national and international growth through a dynamic omnichannel strategy that includes both e-commerce and wholesale. They'll also oversee innovation, product development, internal company evolution, strategic partnerships, and more.

As CMO, Liz Dolinski will lead Foria's go-to-market strategy, including brand vision, creative direction, and content, as well as wholesale and direct-to-consumer streams. A seasoned marketing executive, Liz has led multiple emerging brands in making the leap from startup to fully scaled company. Prior to Foria, Liz was Chief Growth Officer at the DTC sleepwear brand Lunya, where she was responsible for all revenue-driving departments. Liz joined Foria based on her belief that the brand's products provide life-changing experiences for its customers ?? she brings a wealth of experience across marketing strategy, ecommerce, advertising, retail marketing, partner marketing, budgets, contracting, and more.

Additionally, Gemma DePalma has been promoted to Chief Operating Officer. She joined the Foria team in 2019 as Chief Supply Chain Officer, managing and maintaining executive leadership over the full supply chain team. In her new COO role, Gemma will be responsible for designing and implementing policies to promote company culture and vision. She will harness her expertise and deep understanding of Foria's values to achieve its ambitious goals while maintaining the brand's commitment to clean ingredients, sustainable packaging, and accessible education.

Kiana Reeves, who has been integral to Foria's success over the past five years, will shift to Chief Content Officer. A somatic sex educator, certified sexological bodyworker, pelvic health practitioner and certified doula, Reeves has been practicing in the field of sexual wellness and female reproductive health for over 10 years and has a lifelong passion for sexual wellness and plant-based medicine. Her commitment to promoting open dialogue around pleasure and helping people feel more connected to their own sexual experiences and their bodies ultimately led her to become a voice for Foria. She harnesses her certifications and qualifications to help drive Foria's content and brand education.

Jon is committed to building socially responsible companies that create innovative products designed to make meaningful impacts in people's lives. That commitment led him to co-found Foria in 2014. Drawing inspiration from history's celebration of cannabis and other plants as aids for intimacy, Jon's drive and passion have spearheaded the creation of many of Foria's life-changing offerings, including their bestselling Awaken arousal oil and Sex Oil. With these changes to the executive team, Jon is paving the way for Foria's continued growth as a leader in the sexual wellness space. Discussing the new executive team, Jon shared:
"As Foria evolves into its 'scale-up' phase, I'm genuinely excited to be surrounded by such a talented executive team. Liz is a true scale-hacker, who brings a wealth of relevant growth expertise and Gemma is a leader who will organize our team for operational growth. These changes together with Kiana's new focus will serve our continued mission of providing life-changing, plant-based sexual wellness products that close the pleasure gap and address the universal experiences that women and people who love them encounter across their lifespan."

Foria's products are available for nationwide shipping via http://www.foriawellness.com as well as at Ulta, Nordstrom, Neiman Marcus, Saks Fifth Avenue, Thrive Market and many more.

For media inquiries, please contact RVD Communications at mailto:[email protected].

About Foria
Foria is an innovative sexual wellness company that makes life-changing, all-natural, organic formulas for intimacy, period relief and daily wellbeing. Rooted in the belief that pleasure is your nature, Foria sets the standards in the sexual wellness space for clean, innovative, and highly effective formulas. With award-winning products, Foria supports intimate experiences across every stage of life to bring more pleasure to more people.

Foria believes that pleasure and connection sit at the heart of wellbeing. Designed to fill long standing gaps in the sexual wellness market, Foria's products are specifically designed for the female body. Guided by the wisdom of plants, Foria intentionally selects botanicals to solve real needs and deliver meaningful results. Foria's products are sustainably made from seed to shelf, with a commitment to organic & regeneratively farmed ingredients and low impact packaging. Every product is made domestically in the USA, with mother nature in mind every step of the way.

Foria products go through rigorous development and ingredient testing to meet a standard not often seen in the industry ? and it is one of the only brands that provides transparent third-party testing reports for all of its ingredients. During this process, if any ingredient doesn't meet Foria's standards, it is reformulated or sourced from a different supplier. The brand also provides a Certificate of Analysis (COA) for every product they sell, furthering its commitment to the health and wellness of its community.

Most recently, as part of Foria's mission to close the pleasure gap and make pleasure and wellness accessible to all, the brand has expanded its line to include botanical CBD-Free products, including an arousal oil with botanicals and a sensual breast oil.
###

Media Contact

Francesca Ciuffo, Foria, 1 5165242473, [email protected]

 

SOURCE Foria



News published on and distributed by: