Combining extensive monitoring of the food and beverage market with proprietary surveys, U.S. Beverage Market Outlook 2023 is the go-to source for a complete understanding of the U.S. packaged beverage market.
This report provides invaluable insights into current trends and future directions for marketing, retailing, and consumer patterns across the food market.
Focused on selected packaged beverage products sold to consumers through various retail channels in the United States, U.S. Beverage Market Outlook 2023 covers all major distribution channels, including supermarkets, mass merchandisers, specialty food stores, vending machines, and more.
With market size data spanning from 2017 to 2022 and projections extending from 2023 to 2027, this report equips businesses with data-driven foresight to navigate the dynamic beverage market.
Key Topics Covered
CHAPTER 1: EXECUTIVE SUMMARY
BEVERAGE RETAIL SALES FORECAST
BEVERAGE TRENDS
Private Label Surges Due to Inflation
Alternatives with Real Dairy Attributes
Healthier-For-You
Reduced or Zero Sugar
Excite The Senses
Target Gamers
Hard Beverages
Embrace ESG
SCOPE
METHODOLOGY
CHAPTER 2: COVID-19 EFFECTS ON CONSUMERS
HIGHLIGHTS
CONCERNS ABOUT COVID-19 EXPOSURE REMAIN
IMPACT ON FOOD
Concerns About High Prices and Shortages
Concerns about Rising Prices by Product Category, 2021, 2022 (percent of consumers)
Consumer Price Index for Food at Home Categories, February 2023, May 2023 (year-over-year percent change)
Concerns About Shortages
Consumers Still Stockpiling
DRINKING PATTERNS: PANDEMIC BOOSTS BOTTLED WATER CONSUMPTION MOST
HOME COOKING REMAINS RELATIVELY HIGH
BOOSTED ONLINE GROCERY SHOPPING ACTIVITY CONTINUING THROUGH 2022
Activity Spiked in 2020 during the Early Part of the Pandemic
Many Have Continued Ordering More Groceries Online in 2021 and 2022
EFFECTS ON WORK HAVE CONTINUED IN 2021 AND 2022
Changes in Work From Home Frequency
CHAPTER 3: OVERVIEW
BEVERAGE RETAIL SALES FORECAST
Inflation Easing But Has Driven Dollar Sales
Future Outperformers: Dairy Alternatives, Energy & Sports Drinks, Bottled Water
Post-Pandemic: Dollar Sales Surge, Demand Suffers
Food and Beverage Sales Shift Back to Foodservice But Food Retail Still High
DISTRIBUTION TRENDS
E-Commerce and Grocery Delivery
Faster Home Delivery
Autonomous Delivery
Drone Delivery
In-Home Delivery
On-Demand Delivery
Instacart Helps Retailers Drive Sales, Save Customers Money
SNACKING
Frequency of Snacking and Reasons for Snacking
Snacking Highest in the Afternoon
Fruit Most Preferred in Morning, Savory/Salty and Sweet Treats at Night
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