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GoPro Launches $399 HERO12 Black with Up to 2x Longer Runtimes, 5.3K and 4K HDR Video, Wireless Audio Support for Apple AirPods + Other Bluetooth® Devices, Plus Powerful New Camera Features for Both Professional + Casual Enthusiasts


Max Lens Mod 2.0 Accessory for HERO12 Black Enables the Best in Class, Widest-Ever 177° Field of View at Market-Leading 4K60 Resolution

New Timecode Sync Makes It Easy for Professionals to Synchronize Multiple HERO12 Black Cameras, New GP-Log with available Look Up Tables (LUTs) Enable Pro-Level Color Grading

GoPro Announces November Launch of All-New Quik Desktop App for GoPro Subscribers at No Additional Cost, Quik Desktop App Will Sync with Quik Mobile App for Seamless Cross-Platform Editing and Content Management

GoPro's Synchronized Mobile + Desktop Video and Photo Editing Apps Will Support Footage from Any Camera, Making $49.99 Annual GoPro Subscription Ideal Choice for Aspiring Content Creators, Regardless of What Camera They Use

SAN MATEO, Calif., Sept. 6, 2023 /PRNewswire/ -- Today, GoPro (NASDAQ: GPRO) announced its new HERO12 Black camera, raising the bar yet again for the small, rugged, ultra-versatile cameras the company is famous for.

"Our new flagship camera is the culmination of GoPro's 21 years of experience," says CEO and Founder Nicholas Woodman.

GoPro's newest flagship camera has an MSRP of $399.99 and builds on the groundbreaking performance of its predecessor, enabling up to 2x longer runtimes thanks to a redesigned power management system, stunning high dynamic range (HDR) video in market leading 5.3K and 4K resolution video, support for Bluetooth® audio devices, including Apple AirPods and improved HyperSmooth 6.0 video stabilization, along with a host of powerful new camera features designed to serve new users and professionals alike.

An exciting part of HERO12 Black's new capabilities is its new Max Lens Mod 2.0 accessory, which enables the market's widest 177° field of view at 4K resolution at 60 frames per second. Max Lens Mod 2.0 can capture video and photos in three field-of-view settings?Max Wide, Max SuperView and the all-new, hyper-immersive Max HyperView?fully exploiting HERO12 Black's extra-large 8:7 sensor to enable perspectives that are 36% wider when capturing widescreen video and 48% taller when capturing vertical video, when compared to HER012 Black's standard lens. These market leading wide-angle perspectives are ideal for capturing everything from "feels like you're there" first-person perspectives of your favorite sports and activities to dream-like immersion in natural settings when traveling or adventuring with friends and family outdoors. Max Lens Mod 2.0 features 2x more scratch resistant glass than its predecessor along with a durable hydrophobic lens coating that wicks water drops away.

"HERO12 Black resets the bar for immersive life-capture," says GoPro CEO and Founder Nicholas Woodman. "Our new flagship camera is the culmination of GoPro's 21 years of experience and our passion for helping you capture and share your life in an immersive, dream-like way that makes you and your audience feel like you're right there again, reliving your favorite experiences in vivid detail."

HERO12 Black features many new, powerful pro-minded capabilities that will also benefit more casual users thanks to their intuitive and convenient design:

More casual users who may be looking for the perfect blend of convenience and control will love HERO12 Black's updated user interface, which includes simplified controls plus a new Vertical Capture Mode that captures vertical 9:16 aspect ratio 4K video while the camera is mounted horizontally?perfect for sharing straight to vertically-oriented social channels.

GoPro is also expanding its software experience and GoPro subscriber benefits with the launch of its new Quik desktop app. Quik desktop will be available exclusively to GoPro subscribers at no additional charge. Quik desktop brings the speed and convenience of the Quik mobile app to desktop users, but with an expanded list of features and capabilities that take advantage of a desktop computer's processing power and screen size. Quik desktop and Quik mobile apps will sync with one another so that you can start an editing project on one app and seamlessly transition to the other for maximum convenience and flexibility. Quik desktop will be available for Mac on November 1 and Windows in Summer 2024.

HERO12 Black is available today for preorder on GoPro.com for $399.99 as well as Max Lens Mod 2.0 for $99.99, or $79.99 for GoPro subscribers. Both products will be available in stores worldwide on September 13.

HERO12 Black: Versatile, Feature-Rich and Fun!
HERO12 Black takes GoPro's proven, durable design and elevates it with blistering performance and usability upgrades to deliver the most capable and convenient HERO camera yet:

NEW Extension Pole + Waterproof Shutter Remote
GoPro is launching a new 48-inch-long extension pole that collapses to just 10 inches and is designed to work with HERO12 Black's new 1/4-20 mounting threads. Mounting fingers are also included to ensure compatibility with all GoPro cameras.

Included with the new extension pole is a detachable, wearable and waterproof Bluetooth® shutter remote that makes it easy to control HERO12 Black's shutter even when the pole is fully extended. This convenient, new remote will be compatible with: HERO12 Black, HERO11 Black, HERO11 Black Mini and HERO10 Black.

The all-new Extension Pole + Waterproof Shutter Remote will be available in October 2023. Visit GoPro.com to learn more.

Global Availability 
HERO12 Black ($399.99) and Max Lens Mod 2.0 ($99.99 or $79.99 for GoPro subscribers) are available for preorder on GoPro.com starting today. Both products will be available in stores globally on September 13, along with HERO12 Black Creator Edition for $599.99. Learn more at GoPro.com.

To learn more about the upcoming Quik desktop app, visit GoPro.com/news.

GoPro will also host a HERO12 Black "Ask Me Anything" virtual event exclusively for GoPro subscribers on September 7. Tune in here.

About GoPro, Inc. (NASDAQ: GPRO)
Founded in 2002, GoPro helps the world to capture and share itself in immersive and exciting ways.

For more information, visit GoPro.com. Open roles can be found on our careers page. Members of the press can access official logos and imagery on our press portal. GoPro customers can submit their photos and videos to GoPro Awards for an opportunity to be featured on GoPro's social channels and receive gear and cash awards. Connect with GoPro on Facebook, Instagram, LinkedIn, TikTok, X, YouTube, and GoPro's blog, The Current.

GoPro, HERO and their respective logos are trademarks or registered trademarks of GoPro, Inc. in the United States and other countries.

 

SOURCE GoPro, Inc.


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